2023

EdTutor

2023

2023

EdTutor reimagines AI-powered education technology as personable and approachable with their unique mascot, “Edward Tudor”. Designed to appeal to college students, “Ed” is an expressive and relatable character who manages to be both stylish and studious. The logo blends a Tudor rose with elements reminiscent of neural networks, building out the EdTutor brand of Tudor-inspired themes with a modern twist. This distinctive visual identity sets EdTutor apart in the AI ed-tech market, presenting a friendly and innovative learning tool in an industry often marked by impersonal tech imagery.

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 Lead Designer: Yichan Wang  Design Assistant: John Williams

Lead Designer: Yichan Wang

Design Assistant: John Williams